Every successful crowdfunding campaign has been built on solid social media and PR strategies. Getting publicity increases your chances of crowdfunding success. It is the best way to reach a broader audience, to attract more supporters, to gain more visibility for your campaign and product.
Not many entrepreneurs have the budget to hire PR agency and experienced marketers to help them spread the word. Attracting influencers and brand advocates isn’t an easy job as well. There are many social media tools out there that will help you to spread the word along with your social media channels. But this is not all you can do!
There are many PR and Press pitching tools available online and all of them have something great to offer. Here we have collected our top 5 tools that will help you get the publicity that your campaign needs and deserves.
Find the right bloggers with BlogDash
Bloggers outreach can be very powerful when you have the right bloggers on your side. BlogDash allows you to reach over 200+K bloggers, to search for the right bloggers for your campaign and to easily connect with them.
HARO supports journalists, who are looking for hot topics, and gives a daily opportunity for sources to secure valuable media coverage.
Press Friendly is the next generation PR agency that supports startups through different stages – from crowdfunding through launch to Series A. The platform has available a full team of experienced PR professionals, who will craft a custom PR strategy aligned to the specifics of your product and target market.
Cision is the media intelligence tool that helps you to tell your story in a more compelling and engaging way. The PR and social software help communicators to make a better decision through better data collection and analysis.
Cision’s global media database gives you the opportunity to build smarter media lists and to connect with the right influencers for your campaign. The platform promises to help you build more meaningful relationships and broaden your campaign’s outreach.
All the tools on our list offer different price packages depending on the type of plan you need for your campaign. Crowdfunding success doesn’t happen overnight. It requires time, effort and, of course, the right tools in hand.