Hints For Crowdfunding

Hints For Crowdfunding

5 Useful Tips For Success In Your Crowdfunding Campaign


Find Your Audience

To achieve success in your crowdfunding campaign, you first need an audience. You need to determine who will take care of your product in a very detailed way. Once you’ve found your audience, you should let them know about your product. Social media, blogs or the press are very, very important promotion channels. Before you start the campaign, you should make your presentation very well and announce it to your audience, which is a must for success in a crowdfunding.

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Hints For Crowdfunding

15 Social Media Tips For The Best Crowd Engagement


If you are going to launch a crowdfunding campaign, you need crowd. In order to have crowd, to interact with them, in other words engagement is a must. And social media is the best way for it. There are some things you need to be aware of when interacting with people on social media. Let’s look at them together.

  1. Focus on the right channels: Instead of attacking each platform, concentrate on the social media platforms that are widely used by your main target audience. If you have a large audience on these channels, you will have a better impact by increasing the chances of engaging more people.
  2. Make your posts easy to understand: Be consistent and goal-oriented in your shares. Focus on sharing engaging and informative content with sales-dedicated posts.
  3. Choose the right #hashtag: The power of hashtags is undeniable. Choose easy and relevant hashtags as part of your social media presence.
  4. Set your strategy: Managing a successful social media campaign is not very easy. Select a specific approach and a detailed roadmap to get the best results.
  5. Work with professionals: Having a social media expert on your team will give you a great advantage. Especially if you are not experienced to interact with an audience on such a scale.
  6. Don’t forget to link: It may seem difficult to do this on every post. But that’s what social media experts exist for.
  7. Don’t disappear: Followers are waiting for your news. Don’t forget that they are very easily distracted on social media platforms.
  8. Don’t spam: Do not harass them like spam mails by sharing tons of things.
  9. Listen to your audience: Don’t use social media just to deliver your your message and make sales. Ask your audience questions to learn their views and suggestions. In short, interact with them.
  10. Use social media tools: There are plenty of platforms to help you plan posts and track your campaign more easily. (Hootsuite, Buffer, Sprout Social, etc.) You can use one of these tools to save time.
  11. Build a community, not followers: Your goal is not to collect followers. It’s important to find supporters for your campaign. Try to balance the quantity-quality ratio.
  12. Use call to action: Ask your supporters to share your campaign. Use call-to-action expressions such as “share”, “like”, “comment” to put them in action. But it is important to maintain the correct tone here. Otherwise, it may backfire.
  13. Personalize: Share your own story with your audience. This allows you to connect with the audience and your team in a more emotional and personal way, not just with your product.
  14. Use data: Use data analytics to determine which types of posts get the most attention. Most social media platforms offer this service in-house, so your job is easy.
  15. Don’t disappear after the campaign is over: When you reach your target, there will be a lot to focus on. Like starting production and sending products to backers. But don’t forget to spend time with your followers after the campaign. Inform them about the progress you made and the challenges you face.
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Hints For Crowdfunding

Be A Better Entrepreneur Via Crowdfunding


Crowdfunding campaigns have many advantages. Helping you reach the source of funding to realize your idea is one the first to come to mind. But what about yourself. For example, did you think you could benefit from crowdfunding to become a better entrepreneur?

Successful or not, running a crowdfunding campaign can teach you a lot of things that you can’t learn elsewhere. You can see it not only as an exciting adventure, but also as an invaluable experience.

So how does crowdfunding contribute to your entrepreneurship, let’s look at it.

Get Feedback

Crowdfunding is a great way to test your product on the market. It helps you to determine the potential of the market, the development of the product, its concept, strategy and prototype.

It’s also a great way to get feedback and learn more about your customers.

Know Your Customers

Crowdfunding allows you to get closer to your clients and learn more about what they want. After all, if you don’t have a customer, you don’t actually have a job. You will see how important it is to actively communicate with your backers through crowdfunding, listen to what they say and answer their questions.

Running a crowdfunding campaign will help you understand how important it is to build strong relationships with your customers and encourage you to be transparent as part of your entrepreneurial style.

Learn to Manage Resources

Crowdfunding begins by setting the right funding goal. Your goal should be realistic and accessible. You also need to know exactly how the money will be spent. (How much for product development, how much for customer acquisition, how much for marketing, etc.)

The completion of your crowdfunding campaign is just the beginning. You now have enough funding to launch your product and now you need to spend it wisely.

Successful crowdfunding campaigns bring many responsibilities. You shouldn’t disappoint yoru backers due to careless spending. You will learn how to manage your money better while you fulfill your promises.

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Hints For Crowdfunding

How To Use Instagram To Improve Your Crowdfunding Campaign


Instagram continues to be the leading platform for engagement. Considering that it is vital to make your project heard, reach the masses get feedback on your crowdfunding journey, Instagram is the best place for your goal.

So let’s look at what you should do to get the most Instagram engagement possible for your crowdfunding campaign.

Make It Visual

Instagram means visuality. Nobody goes into this platform to read long, boring writings. You are in front of an impatient consumer audience looking at dozens of different posts per second with a single finger gesture. Therefore, you should include the most eye-catching images of your project. But do not focus solely on the product images. The fun pictures and short videos taken during the development of the product like behind-the-scenes images are among the top-rated content.

#Hashtag Is Still In Business

Hashtags are not new in the business but they still work. Moreover, hashtags can be the most effective way to interact when it comes to Instagram. On Instagram you can add 30 hashtags to each post. But make sure they are relevant to your product category and content. You can use the Hashtag Expert application to help you find related hashtags.

Believe In The Power Of Instagram Stories

Instagram Stories create a beautiful space for you to communicate with your supporters, share your brand story and more. In your stories, you can get more interaction by adding hashtags, GIFs and location in your stories or mention other profiles.

Tell A Story

Whatever you share on Instagram remember that all your posts are part of a whole. Each photo that you post on your Instagram feed needs to be powerful and should communicate the right message. Behind the scenes, photos work the best as a way to tell a story as they are honest, unconstrained and present the unique experience.

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